Ever had a great idea? I have.
Two words: Shoe Light (TM). A light that goes on your shoe so you can see where you’re stepping in the dark.
Here’s another: Socks With Scents (TM). Socks that smell like strawberries or pine or lemon meringue instead of like feet.

The good news for mankind and for ingenuity, is that I’m not the only one thinking up these little nuggets of brilliance. There are people out there coming up with other and maybe even better ideas! Better than Shoe Light (TM)??! Yes… Maybe. And they’re not all so unnecessarily caught up on feet…

Take the clever clogs over at Little Creatures for example: those crazy kids POUR THEIR WATER FROM A TAP!!!

Um, big deal - I’ve been doing that since I was fourteen-and-a-half years old, it’s almost as easy as brushing your teeth, in fact it’s one of the key steps involved.
Well THIS is sparkling mineral water. Try brushing your teeth with that! (you could, it would be tingly…)
It’s a little bit Wonka and it’s a little bit awesome!!
But WHERE does the water come from? At first magic - most probably powered by Oompa Loompas - was assumed. But that seemed silly.
Then a worm hole that connected the tap directly to our spring was suggested. This seemed plausible.
But then some kill-joy asked, “haven’t we been sending Little Creatures kegs full of mineral water for weeks now?”

At first this nonsensical idea was widely ignored and the physics defying worm hole was applauded with unquestioning abandon. But then it had to be asked, what had they been doing with all those kegs?A hard hitting investigation (okay, okay: we followed the copper piping to see where it leads) revealed that actually, eco kegs were the source of this ingenious new way of serving up mineral water.

And while we can neither confirm nor deny whether Oompa Loompas played any part in the construction, a garden tap that streams mineral water still seems pretty darn magical really!

Where were you the day JFK was assassinated? Or man first walked on the moon? Or Mr Shew finally gave Kurt from Glee a solo?

Unimportant.

THIS moment is the one you want to remember… (also, the Kurt one obviously. I was at my parents’ house, I’ll never forget it).

As eagerly anticipated as Rachel and Finn’s next duet comes Daylesford and Hepburn Mineral Springs Co’s “Pay Over the Phone” invoice option.

That’s right: we are now able to accept credit card payments OVER THE PHONE!

But Mary, that’s crazier than a Jay Z / Alisha Keys mash up!!

It’s not – and that song already exists. You just need a credit card number, expiry date and reference number from the bottom of the customer’s invoice.

Then it gets entered into the MYOB website – probably by me.

Easier than Santana, am I right?!!

Pay Over the Phone – what a New Direction!!!

Gleeful Regards,

Mary Milesi Gleek Phone: 03 5348 4082 [email protected] Daylesford & Hepburn Mineral Springs Co. Fax: 03 5348 4782 P.O. Box 1044, Daylesford VIC 3460 www.localmineralwater.com Natural, Beautiful, Local